Connect · Grok
Grok + VIA
Grok adds custom connectors on grok.com for paid accounts.
VIA for your assistant
https://app.getvia.xyz/shop/mcp
Add VIA to Grok · Paid plans
1
Open Connectors
On grok.com open the menu → Connectors and choose Add custom connector.
2
Add VIA
Enter https://app.getvia.xyz/shop/mcp and continue.
3
Sign in to VIA
Searching works straight away. The first time you ask for something personal, like saving your Taste Card or watching a product, your assistant opens VIA’s sign-in. Enter your email, type the code we send you, and press Allow. A new VIA account is free and takes a few seconds.
4
Ask
Ask Grok to use VIA.
Try it
Find me a linen shirt for summer on VIA.
Show me selvedge jeans under $200 in size 32.
Help me build my VIA Taste Card.
Watch this jacket and tell me when I can buy it.
What has VIA found for me?
Purchases open the product page and complete on Real Real Genuine, VIA Labs’ fashion marketplace. Your assistant never pays for anything. How VIA handles your data: Trust.