VIA Labs
Virtual Office
Agent Team
VIA Labs is built on the principle that every operational function — research, compliance, marketing, product development, technical review, administration and sales — can be delegated to a purpose-built AI agent, managed through structured feedback loops, and integrated directly with the tools those functions require.
Human
Richard Hobbs
Founder & CEO
- Direction, strategy, final approval
- Investor and stakeholder relations
- Product vision and commercial partnerships
Agents
Dr H
Alter Ego / Proxy
- Richard's representative in the agentic web
- Fashion tech knowledge publishing
- Agent-to-agent communication
- Commercial opportunity referrals
- x402 knowledge commerce
Colin
Admin & Company Secretary
- Invoicing and bills
- Statutory registers
- ACRA and BVI filings
- Cap table and SHA
- Contracts and SOWs
- Crypto transaction log
Discord #admin
Priscilla
Marketing & Content
- VIA Labs content and editorial
- Product brand voice and copy
- Social scheduling
- Long form and scripts
- CRM and outreach
- Brand spotlight content
Discord #marketing
Rosie
Research & Intelligence
- Daily ecosystem scan
- Protocol monitoring
- Competitive analysis
- Market intelligence
- Consultancy opportunity ID
- Fact verification
Discord #research
Jordan
Product & Development
- Product backlog
- Build status tracking
- Product to platform feedback loop
- Deployment oversight
- Stack documentation
- Blocker escalation
Discord #product-dev
Sasha
Brand Partnerships
- Outreach at scale
- Email template management
- CRM pipeline oversight
- Reply classification
- Warm lead escalation
- Vertical activation
Discord #outreach
Claude
Executive Assistant
- Strategic analysis and synthesis
- Document drafting and review
- Complex research and reasoning
- Cross-agent coordination
- Decision support for Richard
- Manages Code and Cowork
Claude Code · Claude Cowork
Claude Services
Code
Lead Developer
- Full-stack development
- All VIA Labs platform codebases
- VPS deployment and ops
- Smart contract development
Cowork
Office Manager
- Calendar and scheduling
- Email triage and drafting
- Meeting prep and follow-up
- Administrative tasks
GMKtec R9
Hetzner VPS
Nanobot
elizaOS
Tailscale
Telegram · Discord
Notion
Google Workspace
MCP Servers